Serena Williams’ husband Alexis Ohanian recently reflected on the limited backing he received when he decided to buy soccer team Angel City FC. The tech entrepreneur made that move to champion and support the growth of women’s sports.
The 41-year-old, alongside his wife, 23-time Grand Slam champion Williams, is a major investor in Angel City FC, which joined the National Women’s Soccer League in 2022.
In a recent interview with Fortune, Ohanian stated that if women’s sports have the potential to achieve significant financial success if they can draw an audience comparable to men’s sports.
“Most brands that are currently interested in aligning with sports are backing men’s teams. But we know who controls household spending. We know who drives culture…At a minimum, if you can reach an audience that’s as big as the current (audience for men’s sports), I think you clearly have a billion dollar business,” he said.
The website later highlighted Ohanian’s quotes on X.
The Reddit co-founder re-shared the post on X, recalling when he decided to invest in an NWSL club. However, he thanked those who introduced him to the fandom that women’s soccer already had.
“It was reallllly quiet out here back in 2019 when I said women’s sports was a huge opportunity in plain sight and I was gonna buy/start an NWSL club — thanks to all of you here in my replies who showed me the huge fandom that was already there for women’s soccer,” he said.
Ohanian once revealed what prompted him to buy the Angel City FC.
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